Customer service managers place customer engagement in the top three priorities for the next five years, according to a whitepaper on how to make self-service an effective part of a service resolution timeline, from preventive to automated, while ensuring high customer satisfaction
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More than 40 percent of organizations have customer engagement initiatives with an average 23 percent premium in key metrics
(revenue, cost, profitability, etc.) over companies that don’t have a customer engagement initiative in place.